How to Invest in YOURSELF
Doing the Radical Money ProgramFirstly, this approach allows everyone, irrespective of income or wealth, to perceive their program as being affordable and having value to them, personally. While we might want multi-millionaires to see value in it as the means of getting themselves onto the Forbes List of the richest people in the world if that is their dream, equally, we would want people who are close to being flat broke to see it as the means of raising themselves out of poverty. It is equally effective for both.
Secondly, what you pay for this product will have profound symbolic importance to your subconscious mind and almost certainly will have an effect on how successful it will be. Let me explain.
You presumably have heard of the term “perceived value.” This has nothing much to do with real value but it very much determines our ‘subconscious’ buying decisions. A good example of how it works is that when Acura first came out with their high quality models designed to compete with the BMW and Mercedes, they priced them about $8,000 less than their competition. In spite of that price differential, the cars did not sell well. So, they increased the price by $8,000 and the cars started selling like crazy. The rest is history. People wanted to pay that much for a car because the price had symbolic meaning for them at the subconscious level. They didn’t want ‘cheap.’
What we are doing here is offering you a way to utilize the idea of perceived value, but in reverse. Instead of giving you a fixed price and taking a chance on you seeing the price as either too high or too low, we let you decide how much you WANT to pay. This amount should be what you think is the right amount to pay relative to what you expect to get from it and be symbolically meaningful to your own subconscious mind in terms of the perceived value. For a millionaire it might be so much. For someone who is struggling to make ends meet, it would be a lot less, obviously, but in each case, getting this amount right will help determine the success of the program. (We can show you several ways to determine intuitively what would be the right amount for you to bid.) [pendulum, muscle testing, prayer, meditation, etc.]
Thirdly, the more you have invested or “at risk” in something, the more likely you are to make it work. Again, it is a message to your subconscious mind that, since you have a lot at stake, you are serious about it. What you bid should be an emotional as well as a financial stretch for you. You should have a few butterflies in your stomach when you make your bid. It’s that little bit of anxiety that will get the subconscious mind activated. Think of it like this — you are not buying a product; you are investing in yourself.
Take your time over this process and think of it as being an integral part of the program. Be aware of your feelings and observe how you might be struggling with it. Make sure you are in integrity with yourself. I would suspect that you are even a little bit angry with me for making you do this and that you wish I would just say a price. If so, that means it is working. Keep going!
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